Mathews Company, a family owned agricultural manufacturing business, this month kicked off a new program called Refer-a-Friend.
The program will incentivize word-of-mouth referrals by paying a $500 cash reward directly to the referring customer when a grain dryer is purchased as a result.
According to Jeremy Kemp, Sales & Marketing Manager, M-C has always had a loyal customer base with many of their satisfied customers freely sharing their positive experiences, which can be read on the M-C website.
"With the Refer-a-Friend program, we see an opportunity to generate additional word-of-mouth referrals by taking it a step further by rewarding our customers when that referral turns into a new M-C grain dryer sale," Kemp said.
Any current owner of an M-C grain dryer is eligible. The referring customer must complete and submit a form at the time of order. The program effective dates are July 20 through October 31, 2014.
Interested M-C dryer owners may visit M-C's website for complete program details.